Urban Farm DB
Research catalogue
Database research record2019·United States (Colorado)

Community-Supported Agriculture Marketing Performance: Results from Pilot Market Channel Assessments in Colorado

Becca B. R. Jablonski, Martha Sullins, Dawn Thilmany McFadden

Sustainability

Urban Farm DB summary

This pilot study assessed the marketing performance of community-supported agriculture (CSA) relative to other direct-market channels using data from 42 Colorado farms between 2016 and 2017. Farms incorporating CSA sales tended to be smaller in scale and to use more diverse markets, and while they had lower average weekly sales, they showed the highest average marketing profit margins among direct-market channels.