Urban Farm DB
Research catalogue
Database research record2022·Indonesia

Digital Marketing Tanaman Hias dan Sayuran Hasil Urban Farming pada Masa Pandemi Covid-19

Doni Sahat Tua Manalu, Ade Astri Muliasari, Hidayati Fatchur R, Faranita Ratih L

Jurnal Pengabdian Masyarakat Pemberdayaan Inovasi dan Perubahan

Urban Farm DB summary

This community service activity aimed to socialize digital marketing for ornamental plants and vegetables from urban farming during the Covid-19 pandemic in Cihideung Ilir Village, Indonesia. It was found that many digital marketing platforms are easily usable by participants, supported by the increasing number of internet users in Indonesia. Participants primarily grew plants to increase household income and consumption, and 100% stated the activities increased their knowledge and were important.