Database research record2021·Global
Modelos de negocio de las organizaciones empresariales de mercado y producción en la agricultura urbana
Véronique Saint-Gès
Innovations Technology Governance Globalization
Urban Farm DB summary
A study of 25 market and production business organizations (OEMP) in urban agriculture identified and analyzed their business models, prioritizing the economic dimension. The study revealed the originality and diversity of OEMP activities and highlighted keys to success, such as partnerships, technical skills, and sustainability-focused activities. Marketing is characterized by short supply chains to diverse clients.