PEMBERDAYAAN EKONOMI MASYARAKAT PERKOTAAN DALAM PENGELOLAAN URBAN FARMING DENGAN PENDAMPINGAN KEUANGAN DAN PEMASARAN DIGITAL

Urban Farm DB summary

A community outreach program in Indonesia (PROFICIO, 2026) applied Participatory Action Research—assessment, intensive training, coaching, and periodic evaluation—to help urban farming groups shift from consumers to micro-scale commercial producers through crop diversification, financial management, and digital marketing. Reported outcomes were skill gains in diversified cultivation, separation of household and business cash accounts, and creation of a digital brand on social media and local marketplaces; the program's expected increase in group revenue was stated as a goal, not a measured result.