Pengembangan Aplikasi E-Commerce sebagai Sarana Penunjang Pemasaran dan Penjualan Hasil Kelola Tani Masyarakat Kelurahan Maleer
Muhammad Prakarsa Al Qadr Saleh, Djibran Dirgantara, Adhita Arif Setyawan
Dinasti Information and Technology
Urban Farm DB summary
A study for the "Buruan SAE" (Healthy, Natural, Economical) urban farming program in Maleer, Bandung City, Indonesia, designed and developed a Business-to-Consumer (B2C) e-commerce website to address marketing and sales problems previously handled through word-of-mouth and manual paper-based records. Citing suboptimal market penetration, stock uncertainty for prospective buyers, and high financial-loss risk given vegetables' perishability, the project used a risk-driven Spiral model methodology, collecting data through interviews, observation, and literature study. Business process analysis identified four main problem areas: product publication, stock management, ordering and transactions, and financial recording. The study reports that a structured web-based e-commerce system can shorten the distribution chain, ensure catalog-stock synchronization, and minimize manual recording errors.