Perancangan Buku Visual Panduan Dasar Urban Farming Sebagai Media Edukasi Bagi Masyarakat yang Ingin Memulai Urban Farming

Urban Farm DB summary

In response to growing interest in urban farming among Indonesian city residents, this design study produced an educational visual guidebook aimed primarily at women aged 20-30 with mid-level income and at least a diploma education who want to start urban farming. The design process involved an experimental drafting and layout study, a depth interview with urban farming practitioner and researcher Dr. Sitawati and a graphic designer, and observation at sites including Eco Green Park Malang. A post-test survey of 45 respondents representing the target audience across two sub-districts assessed preferences for systematics, layout, illustration, hierarchy, and information-delivery efficiency. The result was a 204-page reference book in four chapters covering urban farming basics, garden design, plant care, and miniature garden construction, using color vector illustrations and infographics.