Perancangan dan Implementasi Urban Farming dalam Pengembangan Ekonomi Berkelanjutan: Strategi Pemasaran Produk Lokal Kampung Wisata
Maria Angela Diva Vilaningrum Wadyatenti, Ika Yuli Listyarini, Fransisca Desiana Pranatasari
Jurnal LeECOM (Leverage Engagement Empowerment of Community)
Urban Farm DB summary
A community-service report on Kampung Wisata Kali Gajah Wong, a tourist site in a densely populated urban area of Yogyakarta, Indonesia, that has several underutilized abandoned plots of land. The intervention provided education and mentoring in using abandoned land and maximizing limited space for urban farming, with results positioned as a diversification of educational tourism products — priced with an appropriate cost of production (HPP) and attractive packaging — as a form of sustainable tourism marketing. The activity is reported to have improved partners' skills in implementing urban farming and included the handover of a complete set of equipment.