Urban Farm DB
Research catalogue
Database research record2015·China

A study on REM Model of experiential tourism products development in allotment farm garden: a case study of Beijing Little Donkey Farm

LI Min-q

Zhongnan Linye Keji Daxue xuebao

Urban Farm DB summary

This study explored the interactive relationship between tourists' experience, resource base, and market demand in allotment gardens in China, proposing the Resource-Market-Experience (RME) model for experiential tourism product development. Using Beijing Little Donkey Farm as a case study, the RME model was applied to develop experiential tourism products, offering proposals such as integrating superior resources and focusing on tourist needs.