Database research record2022·Indonesia
TREND PENGEMBANGAN MICROGREEN SEBAGAI SISTEM PERTANIAN URBAN DAN PEMASARANNYA
Imas Wildan Rafiqah, Fetty Dwi Rahmayanti
MIMBAR AGRIBISNIS Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis
Urban Farm DB summary
A survey of 109 urban Indonesian respondents familiar with microgreens found that 98.2% were interested in cultivating them and 1.8% were not, citing ease of cultivation and health-conscious quality vegetables as reasons for interest. Microgreens were reported to command prices much higher than conventional vegetables, positioning them as a business opportunity targeting middle-to-upper-market restaurants and supermarkets.