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Database research record2020·Brazil

Urban farming as competitive resource in food services: an evaluation through the resource-based view theory

Naiane Modri Fuzinatto, Sílvio Santos

Turismo - Visão e Ação

Urban Farm DB summary

This qualitative case study evaluated the impact of urban agriculture (UA) on the competitiveness of a restaurant in the metropolitan region of Porto Alegre, Rio Grande do Sul, Brazil. Data were collected through documentary research, semi-structured interviews, and direct observation, then analyzed using the VRIO model. The findings suggest that UA can develop a competitive advantage when combined with conceptual and technological elements.