Is Urban Farming the Green Economy of the Future?! : Investigation of the Sustainable Management of a Hungarian Startup Enterprise
Zsuzsanna Varga, Etelka Katits, Katinka Magyari, Ildikó Palányi, Éva Szalka
Soproni Egyetem Kiadó eBooks
Urban Farm DB summary
A report examining the practice of sustainable management and growth, taking the 1987 UN report as a starting point, through a case study and situation analysis of a nascent, innovative Hungarian agricultural start-up, examining how financial accounting data can be used to measure and interpret the sustainable growth rate (SGR). Drawing on case and situation analysis from the Hungarian consulting sector, the study applied a quantitative technique using a self-developed financial diagnostic and value-creation expert system called FINel. Alongside the theoretical conception of sustainable management and SGR, the report demonstrates its application in business practice, presenting sustainable finance adapted to corporate life cycles as the basis for sustainable corporate management in a holistic approach.