Urban Farm DB
Research catalogue
Database research record2023·Poland, Italy

Urban agriculture business models and value propositions: Mixed methods approach based on evidence from Polish and Italian case studies

Wiśniewska-Paluszak J., Paluszak G., Fiore M., Coticchio A., Galati A., Lira J.

Land Use Policy 127:106562

Urban Farm DB summary

Uses the Business Model Canvas and Value Proposition Canvas to analyze urban farming strategies in Poland and Italy, identifying three business types (service-, product-, and land-use-oriented) and how each communicates value to market segments.